For copywriters
Write from ad copy that keeps running, not from a blank page
Search Facebook and Instagram ads by the words they use, read the hooks and copy of the ones brands keep live, and ask the Assistant for hooks for your product.
Free plan. No card needed.
Which skincare products have the most active ads?
Bio-Collagène Eye Contour Stick
431 active ads
Tallow Honey Balm
93 active ads
The blank page, with a deadline
Angles the niche already dropped
You write a clever angle and later find out every brand in the niche stopped using it months ago.
Swipe files with no context
A saved ad tells you what it said, not whether it kept running after the first week.
Hooks that only work in a doc
Lines that read well to a client can fall flat in the feed, and you only learn that after the budget is gone.
Research that starts from the words
Search by the words in the ad
Type a benefit, a problem or a phrase and see the Meta ads that use it, with days running and spend in Europe next to each one.
Hooks on request
Ask the Assistant in plain words for hooks for your product, or what a niche is saying right now. It answers from the same data you see in the app.
A brand’s message, ad by ad
Open a store to see all its ads together and follow how its angle changes from one ad to the next.
A hook library that grows
Save the ads whose copy you want to study into boards by angle, objection or niche.
How copywriters use it
- 1
Search the market’s language
Look up the benefit or problem your product solves and read the ads that mention it.
- 2
Keep what lasts
Sort by days running to see which lines brands keep paying for, and save them to a board.
- 3
Write your variations
Ask the Assistant for fresh hooks based on what you found, then write your own takes.
What to look at in ad copy
| Look at | Why |
|---|---|
| Hooks | The opening lines of the ads that keep running. |
| Days running | Copy that a brand keeps paying for. |
| Spend in Europe | Copy with the biggest budgets in the EU and UK. |
| The Assistant | Ask it for new hooks for your product. |
Frequently asked questions
Can I copy the text of the ads I find?
Use them to study angles and structure, then write your own. Copying another brand’s ad word for word is the quickest way to sound like everyone else.
How do I know a line is working?
We can’t see conversions. What you can see is staying power: an ad that has run for weeks, keeps a high Ad Rank and has spend in Europe is one the brand keeps funding.
Which plans include the Assistant?
Starter, Pro and Team. Starter is $29 USD a month, and you can try the rest of the app on the free plan first, no card needed.
Can I research from ChatGPT or Claude?
Yes. Connect your AI lets Claude, ChatGPT, Claude Code, Cursor or Gemini search our ads, so you can research copy from the chat you already write in.
Use cases
Write your next hook from ads that kept running
Create a free account and open the Meta ads, products and online stores selling right now.
Free plan. No card needed.